Through this, it became clear that many people do not have an easy or affordable way to access IT help. For individuals and small businesses without an in-house technician, support can be difficult to find or unnecessarily expensive. Larger IT providers often focus on bigger clients, leaving smaller organisations and sole traders with limited options when something goes wrong. 

This was especially noticeable when working with small shops, market stalls, and independent vendors who rely on EPOS systems, card readers, and backend PCs to operate. When these systems fail, trading can be disrupted or stopped entirely. Despite this, accessible EPOS support for smaller operations is limited, particularly for those who need quick, practical assistance rather than long-term contracts.